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Never before in the Middle East region have a bank’s credit card customers been paid back so handsomely. Customers are free to use the amounts that will be credited to their card accounts as they please – be it shopping, dining or even to book EID Getaways for the festive season.
This exciting reward package was offered to all new Dream, Green and Dream Platinum card members and all its existing card members for three months starting June 1, 2010.
“We are absolutely delighted at the success of the promotion. We are committed to providing our customers the best service and innovative incentives. This is our way of telling them we truly value them and we will make it worthwhile for banking with us,” said Mr. Louis Scotto, Head of Retail Banking at Doha Bank.
Mr. Nabil Tabbara, Executive Manager for Retail Banking at the bank said: “Such an exciting and highly rewarding offer on credit cards is being offered for the first time in the entire Middle East and GCC region. We hope that customers have enjoyed the full benefits and we promise to continue developing more valuable offerings in the future”. Mr. Tabbara added, “All new and existing Dream Card holders will receive more benefits very soon to prove that the Dream card is by the far the most valuable credit card in Qatar that holds the maximum variety of rewards and benefits, unlike any other credit card in the country”.
Receiving the cash is only part of a slew of other outstanding benefits. Customers got a Vodafone star number worth up to QR1000 with every new Dream Card and a Free Star number worth QR 5,000 with every new Dream Platinum card which they can redeem by visiting any Vodafone store.
The reward package was enhanced further when Doha Bank became the first bank in Qatar to tie up with Qatar Duty Free (QDF) for a two month promotion giving away QR 40,000 worth of prizes. For Dream Card holders this was in addition to the 25 per cent cash back they get back from shopping at QDF and any other duty free shops around the world.
On top of the above, the customers stand a chance of winning a trip around the world (valued at QR 50,000) for every QR 500 spent through a raffle draw. Those who did not travel during the period were also duly rewarded!
All card members, new and existing, who used their Dream Cards during the promotion period, have the option of an affordable equated 12 monthly instalment plan where the value is re-installed again in the customer’s card limit, thus providing the customer with a double spending power this summer. There is also a ‘Free-For-Life or no annual charges’ feature along with the ‘Dream Points’ feature which allows for shopping for free in Qatar.
The total customer spend reflects the popularity of this promotion. Doha Bank attracted many new Dream Card customers who expressed that one of the key benefits which influenced their decision was that the 25 per cent discount on all travel related purchases worked out to be a tremendous savings.
Mathew Johnson, a new Dream Card holder said “I was able to take my family on a dream holiday because the promotion made it affordable. The amount I receive back after totalling my travel expenses including air tickets, hotel accommodation, tours and others was substantial. And even before I got the cash back I was able to upgrade my holiday package as the 25 per cent made it more affordable to do so”. According to him no other credit card or bank has offered such amazing benefits so far.
Maha Mohtadi, an existing Dream Card holder, said she made full use of her summer in Doha by going on a shopping spree. “Every QR 500 I spent meant that I had an extra chance to be the lucky winner of a round-the-world trip, so I did not mind spending on fashion and accessories, as I am very fond of them. I am always on the look-out for offers from Doha Bank because they always come up with unique ways of rewarding their customers”.
Nasser Abdallah, who was enticed by the promotion and got himself a new Dream Card managed to spend extra nights at a luxurious hotel in Lebanon. “I knew that the extra nights will be paid off by the 25% cash back amount. My spend on dining at the hotel and car rentals were also included in the 25% cash back promotion , so I did not think twice about having a great time with my family”.
Doha Bank has been in operation for more than 30 years having more than 30 branches, six Islamic branches, 10 e-branches, and multiple other sales outlets with the largest ATM network in Qatar. The Bank has expanded its business overseas with branches in USA, Kuwait, and Dubai; in addition to, representative offices in Singapore, Turkey, Japan, China, United Kingdom, Romania, and South Korea. Doha Bank is an award winning bank with the latest awards being the Best Commercial Bank in the Middle East for 2010 and the Best Bank in Customer Care in the Middle East for 2010.
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